Monthly Archives: April 2013

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Stop Marketing To EVERYONE – Define Your Target Market

April 9th, 2013 (No Comments)

                I have been speaking to a few of my newer clients and they all seem to have one thing in common.  Every one of them claims their target market as “anyone interested in my services.” Some may say they target small business owners, homeowners or stay-at-home moms. All […]

Discretionary Time – Our Most Valuable Commodity

April 8th, 2013 (No Comments)

                Like most business owners, I started my own business for one reason.  In 2007 I started this firm to provide myself and my family with the freedom to live on our own schedules. I feel that most of us have lost that vision.  Every business owner I […]